Microsoft Storming Sales


Submitted by UnashamedVandal; January 20, 2012
I recently covered some news discussing the poor start in sales for the PlayStation Vita and how damaging it has been for the handheld; however Microsoft seems to be experiencing a completely different experience. The second quarter in the financial year has ended and Microsoft has posted their extraordinary results, with a huge 8.2 million Xbox 360 units sold. Although the holiday season always brings in more sales, Microsofts successful advertising campaign has seen a rise from 6.3 million consoles to 8.2 million since the first financial quarter. Not only this but Microsoft has also seen a 15% increase in the sale of their Windows mobile/cell phones. Regardless of the strength in their sales, Microsoft income profits have dropped from $666 million last year to $528 million this year, although to be honest you wouldnt be worrying when you are bringing in profits that high. Let me know your thoughts.



Tags: Microsoft, Quarter, Sales, windows, XBOX 360



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# rickon 2012-03-30 01:59
Well, the competition is tough for Microsoft, and about the profits, there's a $138 difference in profits, I would worry if I was Microsoft. They should get to the bottom of this and see why are the profits lower despite higher sales. Is the price drop or higher company expenses? Anyway, as a customer I am still waiting to get impressed by Microsoft, at this point I have a PlayStation Vita I got from a guy on Fort Worth classifieds, Microsoft needs to do better in order to tempt me to get the products directly from the store. If we watch this example on a larger scale it would be another explanation of the drop in profits.

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